At this time of year many blogs like to make predictions for the year ahead. I’ve always resisted the urge (perhaps wisely) to do so in the past but this year thought I’d have a stab at it.
A new UI confirms Twitter’s move to simplify and unify the way we use the service but is that really all it does?
As I have previously mentioned, Twitter’s plan to simplify the feed and unify the experience across multiple platforms will be its core differentiator while other services become ever more complex and all-encompassing.
Social networks are becoming ever more complex with increasingly sophisticated methods of grouping and sharing in a bid to gain and retain users but, is this always necessary or the right direction to take?
Standing at the crossroads, world spinning round and round
Know which way I’m going, you can’t bring me down – Ozzy Osbourne
Change is inevitable in order for things to progress. We have an irrational fear of change but must accept it, often realising the benefits once it has happened. We are creatures of habit and anything that disrupts the status quo is unsettling – we need, however, to upset the apple cart and shake things up in order to move on rather than getting stuck in a rut.
As I posted last week, the recent release of mobile application Color has caused quite a stir, not because of the app itself but because of the idea it brings to the table: the implicit social graph.
So, is it 140 or bust?
The web is already filled with the recent news that Evan Williams is being replaced by Dick Costolo as CEO of Twitter which could well herald a new era for the self-described news & consumption network. Since his arrival, Costolo has been behind a lot of the current plans to increase revenue and now the target for that new era is to build Twitter into an effective, self sufficient and profitable company.
It has often been pondered when Twitter would sell but it is just as equally a case of when would someone buy and if when then who? Following a number of high profile acquisitions by Google and AOL, amongst others, the topic is firmly back on the menu with the likes of Dave McClure and Henry Blodget reciting the old mantra that it should be Google and the time is now before it’s too late.
There have long been calls for a federated Twitter with the likes of Dave Winer leading the way.
Now, following comments from Alex Payne (ex-twitter employee) repeating the call that Twitter (and other networks) should be decentralised, there has been a new focus on why this should happen. Jesse Stay, for example, blogged that the first network to open up “gets the opportunity to lead the pack, and hundreds of millions will follow”
Since it was announced that Google are building a social layer, and choosing to do things a little differently, into their apps rather than a separate social network there has been criticism and outright rejection of the idea. But, as I have previously said, taking this approach actually makes quite a lot of sense.