I've long toyed with the idea of writing a newsletter, I even announced that one was "coming soon" back in 2011 but it fell through.
The idea still appeals to me but I have the same problem now that I did then: what to make it about?
As so much of what I write appears on the blog I find it hard to come up with compelling content that goes beyond the norm, that people would be willing to sign up for and have me invade their inboxes.
It's the whole small ideas vs big ideas problem.
I've signed up to a few newsletters from other folks recently and I think this, combined with the void left by not being able to record the microcast, has piqued my interest once again.
Maybe I could expand on a blog post and spin it off in new directions. Perhaps I could highlight the connections between certain posts, especially some older ones which with readers are not familiar. Or maybe I could revisit ideas and give them a new airing to see how my perspective has changed.
It could, of course, be something completely different and not connected to the blog at all.
I'm not after just pushing out a "me too" email, people get enough of those, so would want it to have some real value, purpose and sustainability.
I'm open to thoughts and ideas.