The web is broken, at least in how it rewards content and creativity. The attention economy favours extremes in the name of views and ad impressions with social platforms accused of compounding the problem. But there is a growing backlash.
We need to answer the questions that are asked of us rather than respond to what we think they should be. We can become caught up in an idea and pushing an agenda, even if we don't mean to, under the guise of being helpful.